Indian liquor brands are increasingly focusing on Hindi heartland states like Uttar Pradesh, Rajasthan, and Haryana as the next major growth engine for premiumisation, driven by expanding luxury portfolios, craft spirit launches, and upgraded retail experiences, as state governments embrace reforms.
California-based Mendocino Brewing Company, which sells a number of beer brands including Kingfisher in the US, has got Mallya as its chairman and is owned by UB Group through a complex shareholding structure
Urban Indians are developing a taste for freshly brewed and bottled craft beer.
Bhutanese brewery Serbhum is behind Kati Patang, a beer sold by Delhi-based Empyrean Spirits. Launched in Zesty Amber and Snappy Wheat variants in 2018, Kati Patang prides itself on being "brewed with the happiest water on earth".
Do You Wanna Partner is frothy and funny without being loud or crude, which is something so many Indian comedies cannot manage, observes Deepa Gahlot.
Across the globe, drinking habits paint a fascinating picture. Which countries have the highest consumption of alcohol?
Bhopal-based SOM Distilleries and Breweries has entered the Karnataka market with "Woodpecker" premium beer, India's first twist cap beer. The listed alcobev company targets sales of Rs 1,600 crore by financial year 2025, it told Business Standard. SOM Distilleries launched two Woodpecker beer variants in the state: Woodpecker Glide, a premium mild beer, and Woodpecker Crest, a strong, bold brew.
Catch the blockbuster Saiyaara on OTT this week along with Rajinikanth's action-packed, Coolie.
Arnab Dutta traces how Bira 91 is already among the top two in the premium segment in all the cities that it is present in today and how it is giving larger brands Kingfisher and Budweiser a run for their market share.
These new Indian beers demonstrate that 'strong' needn't be unsubtle.
The 187th Oktoberfest got underway in Munich, Germany, on September 17 with more cheer than ever after two years of cancellation courtesy COVID-19.
Red Square and VDNKh easily rank among the most striking places I've visited -- both for their historical significance and architectural splendour.
My admiration for Russian culture, vision and ambition grew with every step as I clocked the miles, Nitin Sathe tells us after a visit to Moscow and St Petersburg.
Bratwurst, beer and lederhosen.... That's Oktoberfest for you. The 185th beer festival came to an end on October 7 with over 6 million visitors tapping kegs and making merry in Munich. Here are some of the scenes from the festival.
Stunning landscapes, natural beauty, clean beaches, cultural wealth, mouth-watering food, shopping options, safety for solo travellers, warm hospitality, easy visas, and connectivity make Vietnam a must-visit destination, discovers Ramesh Menon.
Let's take a look at some beers that are struggling to retain customers.
For all the livelong years it has been around, beer has been associated with leisure and relaxation. Of late, it has become more than just a beverage. Both amateurs and aficionados prefer an uncorked chilled beer to unwind on a sweltering hot day. As the temperature rises, the breweries gear up to capitalise on this growing trend.
Suddenly, the legendary advertising line -- a diamond is forever -- is losing its shine.
'Our approach has been to work with consumers and help them drink better, not more.'
Whether it's navigating the labyrinthine Cu Chi Tunnels, boating on the Mekong, marveling at ancient Champa temples, or the Mekong Bay, Vietnam promises a journey like no other.
Come December, the Forevermark brand will take on India's leading diamond retailers
More than half of Mallya's total package for 2015 has been paid by Mendocino Brewing Company for 'promoting' the company's beer brands
Baga and Gokarna make the list of the world's top 100 beaches.
20 inspiring quotes from Indian start-up journeys
Sukanya Verma gives us a lowdown on all those wonderful movies she saw and movies you need to see as and when they arrive to a screen or streaming space near you.
Four years after setting up a "home away from home" in the Franschhoek winelands of Cape Town, he is increasing his investments in the hospitality sector in South Africa.
Here's what women find irresistible
Ekta Mohanani Kamra, travel enthusiast and founder, Hop & Bop, lists places and activities to add to your monsoon bucket list.
Laxmi Sorte and Kaustav Ghosh, who travelled across 29 Indian states and five Union territories in 101 days, recommend a list of lesser known places in India to add to your travel bucket list.
'We can go with smaller ensembles -- even 15 or 20 creations from a designer.' 'We are keeping the focus squarely on quality over quantity.' 'India Couture Week is, after all, about the best of the best,' FDCI Chairman Sunil Sethi tells Veenu Sandhu
This picturesque city is a fascinating mix of Swiss quaintness and modern flourishes.
Sukanya Verma revisits Chaalbaaz where Sridevi was such a pleasure to watch, twice over!
In a departure from the past, when IHCL adopted the organic route for entering markets like London and New York, this time around the expansion will be acquisition-led.
The current focus on data to measure marketing success could herald the end of an era -- or the beginning of a hype cycle, says Ajit Balakrishnan.
Sukanya Verma looks at what stood out in a mostly humdrum affair.
'There is no audience anymore for my graphic novels. Few people seem interested in what I find interesting,' Sarnath Banerjee tells Uttaran Das Gupta.
Yo, Rohit Shetty, what's with the volume, bro? asks Raja Sen
'Goa is about community living, but blending in takes time.'
Despite the language barrier, Beijing is a city where getting lost is not necessarily a bad idea
Rajinikanth fans throng Chennai theatres to catch his latest film Lingaa.
